Marchionne: a fine gennaio il cda per decidere sede e nome di Fiat – Chrysler, per il Financial Times sta bluffando – video

In un incontro con la stampa dal salone dell’automobile di Detroit Sergio Marchionne ha parlato del futuro di Fiat-Chysler in particolare della sede dell’azienda della Borsa dove sarà quotata e del futuro nome del Gruppo: “Le questioni di forma e organizzative saranno discusse il 29 gennaio nel consiglio Fiat dove le alternative saranno analizzate. Il 2014 non è il vero anno della ripresa del mercato dell’auto in Europa. Fiat e Chrysler saranno nel nome della nuova società. Il presidente John Elkann ha  affermato che Marchionne resterà almeno per tutta la durata del piano industriale triennale. 

Il video dell’incontro

Marchionne negli scorsi giorni è stato definito dal Financial Times “un giocatore di poker, non un competente di automobili”

The negotiation that concluded last week, in which Fiat took full control of Chrysler to form the world’s seventh-largest automobile company, was an object lesson. The Chrysler union’s healthcare trust had forced the company to file for an initial public offering to frighten Mr Marchionne into paying a higher price, but he still got what he wanted for only $4.35bn.

Despite having been in charge of Fiat for a decade, the Canadian-Italian executive is an odd man out in the car industry – neither an engineer like Martin Winterkorn of Volkswagen, nor an all-round executive like Alan Mulally of Ford. He is a lone dealmaker who runs Fiat and Chrysler like an autocrat with an entourage.

Mr Marchionne now has in Chrysler a prize that eluded Fiat for decades and promises a new business plan in April. The talk is of Fiat and Chrysler becoming more unified and of him leading the same kind of managerial and cultural renewal experienced at Ford under Mr Mulally and at theRenault-Nissan alliance under Carlos Ghosn.

I think he’s bluffing.

Mr Marchionne is not an automobile guy and could not become one, even if he wanted to. Nor does he display the remotest interest in managerial stuff such as team-building or succession planning. He tends to dismiss suggestions that any of the 21 senior executives who report to him, and form his flying poker group, could take his place.

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